Luigi Amorini - a restaurant with Italian tradition

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The project consists of: idea, new name, slogan, sign, logo, corporate identity.

The idea of the new brand was born out of the owners' desire to create a restaurant with a warm family atmosphere.
Therefore, the decision to use Italian flavor and haute cuisine traditions was practically not discussed.

The main emphasis was placed on the new brand name, on personification.

Luigi Amorini is the name of a cheerful guy, an Italian chef, a favorite of a large family, who masterfully owns the secrets of culinary skill. The brand philosophy is the philosophy of a new restaurant, where first of all quality of service and creation of dishes according to unique recipes are required. Luigi Amorini i is a passion for life, commitment to the refined taste of dishes, love for family and native Italy!